#6. How to use ‘brand equity’ to fatten profits & extract a higher sale price for your business upon exit
Season 1: ‘The Branding Series’ / Episode # 6 Brand equity Is the key higher margins now, & bigger price when you sell the business…
Archives: Captivate Podcasts
#5. How to grow ‘brand awareness’ for maximum impact, with the least amount of effort
Season 1: ‘The Branding Series’ / Episode # 5 Growing your brand awareness is a key driver of sales growth and revenue. Branding experts and…
#4. Rebranding is HOT: when is the right time for you, & how to make it work for staff, customers & shareholders
Season 1: ‘The Branding Series’ / Episode # 4 Rebranding a business is HOT. When is the Right time for you, & how to make…
#3. How to launch a brand (or startup / product) with no money, get attention, & look like a complete superstar!
Season 1: ‘The Branding Series’ / Episode # 3 ‘How To Launch A Brand (or startup/product) With No Money, Get Heaps Of Attention, & Look…
#2. Brand positioning: how to ‘carve out’ market share & annoy the hell out of your competitors
Season 1: ‘The Branding Series’ / Episode # 2 The Secret To Building Your Brand? The Positioning. You Need To Stand Out & Connect With…
#1. How to create a $100 million brand: the secret to designing a brand identity so good it can take you from start-up to the ‘rich list’
Season 1: ‘The Branding Series’ / Episode # 1 Building your brand all starts with the brand identity. Branding experts and top entrepreneurs reveal what…
‘Nerds Of Business’ – Podcast Trailer
Everyone knows running a business is hard. But no one talks about how it makes you feel. The reality is that entrepreneurs are often stressed,…